SaaS Vs PaaS Vs IaaS

In a pivotal scene from the Oscar award winning movie “Creed”, Sylvester Stallone’s iconic character, Rocky Balboa, finally agrees to train Adonis Creed. Rocky writes Adonis’ training program on a piece of paper. Adonis pulls out his smartphone and takes a picture of the training program and returns the paper to Rocky. Befuddled, Rocky asks, …

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21 B2B Growth Hacks Marketers Can Use to Acquire Customers

In traditional B2B marketing, the usual approach is to identify a specific audience then designing strategies to get to them directly. The idea is to eventually find someone who believes in your product or service enough to push it within the organization. This person is referred to as “The Champion”. Another approach requires B2B growth …

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What Is Customer Lifetime Value (CLV) And How To Calculate It

Customer acquisition is one of the primary objectives of a marketing campaign. SaaS and Ecommerce businesses spend their most of their budgets to stay ahead of their competitors in the race for acquiring new customers. But what is the return generated by every unit invested in a marketing program? This dilemma is one reason why …

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What Is Churn Rate And Revenue Churn And How To Calculate It

Every SaaS and E-commerce business has several indicators that can quickly tell how well the business is performing. Some of these indicators that you might have come across are called Churn Rate and Revenue Churn. Below I’ll explain what Churn Rate and Revenue Churn for SaaS and E-commerce is, how it can impact businesses and …

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27 SaaS Growth Hacking Marketing Techniques

Whether you are bootstrapping your SaaS startup or you are already sustainable, by using some of the best growth hacking techniques, you can increase your recurring revenue and get closer to your yearly goals. Growing a SaaS business is often challenging, hence why not all founders succeed in making their business profitable. In this article, …

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How To Find Email Addresses & Promote Your Startup And Business

Finding someone’s email address can sometimes be a challenging task, but if you have the right tools, and know what to do with them, it shouldn’t take more than two minutes to find it. That’s very reasonable if you are searching for an influential contact, right? Nowadays, if you want to promote your startup, business …

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Best Email Marketing Subject Lines To Increase Open Rate

On a regular day, I get about 50 new emails in my inbox, but I never open more than 30% of them. I venture to say that this is the case with you as well. You surely get coupons, newsletters, social media notifications, invitations and not to mention the cold outreach spammy emails. An email …

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Our SaaS Startup Journey To $50.000 A Month

After months of discussing a cross promotion tool, we’ve finally put everything together and decided to start building the platform. Best of all, we’re going to make our startup journey transparent and share all the achievements, lessons and challenges that we’ll face along the way. It will include everything from taking critical decisions, design, development, …

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Cross Promotion Examples

Now that you’ve learned what cross promotion is, you might want to see how established companies are implementing it. In this post, I’ll show you of how established businesses are using cross promotion to get more exposure and sales. If used right, cross promotion can be one of the most reliable sales channels. Cross Promotion …

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